Digital Marketing Masterclass

How to acquire more customers using Social media, Content & Video Marketing, PR, SEO, SEM, FB, IG &more

Learn Offline from Award Wining Professional Online Marketer

Enroll For This Course

What you’ll learn

  • Understand the basics of growth marketing and traction channels
  • Drill down on customer pain points and build user personas
  • Align marketing channels with their personal preferences and skills
  • Use Twitter and Facebook to conduct research and sales outreach
  • Set up, manage, and analyze user stats & behaviors through Google Analytics
  • Successfully drive sales through posting & commenting on Reddit, ProductHunt, & HackerNews
  • Set up, populate, and use an Instagram account
  • Market using 3 different techniques on Instagram
  • Set up, populate, and use a Snapchat account
  • Market using 4 different techniques on SnapChat
  • Strategize angles for pitching and being covered by press
  • Understand the mentality and mindset behind press & journalists
  • Successfully manage relationships with press and pitch them successfully
  • Build a comprehensive content marketing plan
  • Build and maintain a content calendar
  • Use 5 different techniques for coming up with blog & content ideas
  • Promote their content through 6 different strategies
  • Employ the skyscraper technique successfully
  • Find, track, and land guest posting spots on other blogs and outlets
  • Plan, script, and produce videos for marketing
  • Analyze and track video marketing metrics
  • Decide which camera equipment fits their budget and needs the best
  • Effectively combine video marketing with pre-existing content
  • Strategize and produce videos for marketing on YouTube
  • Build landing pages for email or lead capture
  • Understand the best practices of creating and promoting lead magnets, like webinars & white papers
  • Analyze your on site SEO factors and optimize them
  • Conduct keyword research for SEO opportunities
  • Manage keyword density and other metrics needed for ranking on Google
  • Design, plan, and start advertising on Google, Bing, and Facebook
  • Analyze & understand search engine marketing & social ad marketing metrics

Description

The hard part isn’t making a product anymore. The hard part isfinding a market for your product and getting them to buy it. In order to be successful with your startup or small business, you must have the ability to proactively go out and find customers. In order to do that, you need to understand modern marketing channels. That’s exactly what you will learn in this course.

We’ll cover:

• Social media marketing through Twitter, Instagram, & SnapChat

• Community management and promotion through Reddit, ProductHunt, & HackerNews

• Pitching press and getting covered in blogs, news outlets, & other media sites

• Creating, managing, and promoting blog posts through WordPress, Medium, & guest blogs.

• Creating & promoting video ads and video content through your site & through YouTube

• Building a long term SEO strategy

• Designing and executing CPC ad campaigns through Google, Bing, & Facebook


NOTE:

All the courses will be in our Training center at Ikeja and Ikorodu Lagos. You will have option to choose center after payment

 

Enroll For This Course